Green Story is the New Story
Is it possible for small brands, without the budgets of of brand giants, to achieve sustainability in their supply chains? A Dutch-Canadian start-up called Green Story says "yes!" and is attempting to level the playing field for these smaller players. They offer companies a plug-and-play solution that offsets carbon emissions in their supply chain for as low as ten cents a product. Additionally, they help brands spotlight their efforts with credible data that is available to their customers. “Green Story lowered the entry barriers for brands who want to measure their impact and make a difference. As a small business owner, it would have been impossible to measure our impact on our own," says Barkha Bhatnagar Das, the co-Founder of Greendigo (an organic kids wear brand).
To learn more, visit fashionunited.uk and greenstory.ca.